Dei Ambi, ketayo?

A rascal was recently heard plotting annihilation of the dreaded tam-bram cult and stop forever curd-rice warfare in social, economic and virtual circles. As he sat with his cronies (software engineers from Bristol, New Jersey, Toronto and Tidel Park) one night-shift, he revealed his plan.
"We are to hijack The Hindu paperboy in Mylapore tomorrow morning. The Hindu must not reach Iyer and Iyengar hands! If that doesn't ensure heart attacks to every single mama on Kutcheri street, at least it'll ensure constipation."

Thanks, Meera, for this. A fantastic sociological finding:

A survey has revealed that 'Ambi Mama' is the leading relative among Tamil Brahmin families worldwide, with six in ten families having one of their own (a 60% repsesentation. Apparently, Ambi Mama held off stiff competition from Mani Mama (with 55% representation) and Baby Chitti (39%) for a well-deserved win.
"It's a great day for all Ambi Mamas. All the years of hard work-- drinking coffee, criticizing the Indian team selection and complaining about blood-pressure-- have finally paid off. Yay!", said Ambi Mama, a spokesman for the Ambi Mamas Association of Dear Old Rascals (AMBASSADOR), a division of the Hardcore Brahmin Organisation (HBO).

Yes, Vaidhi periappa did say, "Naangal ippo llaam broad-minded aakum." (These days we are all broad-minded). But...

Not all are happy with progress, however. "These youngsters are ruining everything by naming their children Archish, Dhruv and Plaha.", thundered Badri Athimber. "Can you imagine how it will sound? Dhruv Mama, Anamika Athai, Archish Chittappa-- Ugh! Phooey! That is so not cool!!", he growled, using expressions of disgust picked up from his states-based co-brother. When asked for their response, several Brahmins living in Adyar merely arched their eyebrows, pursed their lips, and continued waiting for the December music season.

Update: Further research of the same. I think it's the vibhoothi overdose that's at fault.