Monday, April 14, 2008

Money for Nothing ...

Money for Nothing - How to be popular on the web

It's a deceptive title -- but in part that's marketing. Seth Godin, master marketer, sums up the best way to drive traffic to your website (or store, or organization, etc.).

Three words: be useful, unique and updated.

Yep, that's about it. If you can be useful to others (offer value), be unique (by positioning and branding, and being memorable and distinctive), keep showing up, and be current, you've got it made.

It's also a good recipe for life.

This free PDF sermon is short, breezy and right on.

-- KK

Money for NothingBy Seth Godin2007, 13 pagesFreeAvailable via Squidoo
Sample excerpt:
No one cares if your lens is good. They care if it's great. Irresistible. The one and only best spot online. Not in your opinion of course, but in their opinion.

Source : http://www.kk.org/cooltools/archives/002546.php

Nanowires Grown to Absorb more Sunlight

Researchers at McMaster University in Ontario have grown light-absorbing nanowires that can absorb more energy from the sun than the silicon ones. The challenge for the researchers is to improve the nanowires' efficiency without bringing up the cost. Can they do it ???

The research team, led by Ray LaPierre, a professor in the engineering physics department, has three years and $600,000 to try to achieve this goal. If they succeed the nanowires will be more efficient (about 20 % -40% efficiency). This will also allow solar panels to be inexpensive and flexible hopefully making it more affordable for consumers.

The nanowires contain several multiple layers of materials including: gallium arsenide, indium gallium phosphide, aluminum gallium arsenide, and gallium arsenide phosphide. This multilayer of material is what allows the nanowires, which grow upward, to absorb more light than a solar cell . For more information on nanowires visit Technology Review .

Robotic Snake Can Perform Heart Surgeries


A lot of people are scared of going under the Knife for a variety of fears which grip them. That’s why scientists are constantly trying to find a way to create surgical methods with lower risk factors. At the Carnegie Mellon University, a snakelike robot called “CardioArm ” was devised to aid in heart surgeries. The only contact the surgeon makes with the patient’s body is to make an incision so the robot can enter the system. Once inside, CardioArm is controlled by a joystick and a computer for monitoring.

CardioArm is a jointed robot, allowing you to control its head while the rest of its joints follow exactly where the head has been to avoid any accidental internal injuries. The robot wraps itself around the heart until it finds what it’s sent inside the body for (i.e., to remove damaged tissues). The only problem is that being jointed, the CardioArm will have size constraints. As of current, the smallest prototype made measures 12 mm in diameter and 300 mm in length. The end goal, however, is to create a robot tiny enough to fit inside blood vessels.

Other end goals for this future surgical medicine technology constitute modifications for truly non-invasive surgeries. These modifications include the ability of the robot to pass through natural openings like the mouth, as well creating a model with multiple tentacles able to enter through a single opening, but branch out to where they’re supposed to go once inside the body.

Email Time Machine

This is not the first gadget to do this and it won’t be the last.
TimeMachiner sends you email in the future.
Seems to work in the short term.