Tuesday, May 06, 2008

The Art of Selling Naked - 10 Brilliant Playboy Ads From Around the World

Playboy is a global brand that entertains men around the world with boobs and blondes. You may think that it does not take much advertising creativity to sell photos of naked women. You would be wrong. Here's 10 Great Playboy Ads that Show the Art of Selling Naked:

Take a look at these ads and see whether you think they are effective or exploitative? What about appropriate? Do you think any of these cross the line between being tantalizing and being pornographic?

Playboy Ad 1. Online - Global

This is a viral ad that was used on the internet to direct consumers to the Playboy website.All it does is show the image of a woman's hand on a computer mouse, right? Does the image grab you? Did you see the subliminal image in it instantly or did it take a while? Did you find it obvious or subtle?

Source: Trendhunter

Playboy Ad 2: Playboy Mirror Doormat - Unknown Country

This ad program placed mirrored doormats for Playboy, so that all eyes can see up a passing woman's skirt. Brilliant or beyond offensive?

Source: Haha.nu

Playboy Ad 3. Hairy and Happy - Brazil

This print ad from Brazil reads: "1975/2006. 31 years of Playboy in Brasil." The picture is worth 1,000 words. With the simple use of a few black squiggles on plain white paper, the ad conveys the passing of 30 years.

Source: OneDigitalLife

Playboy Ad 4. Lay Me Down - Argentina

In Argentina, towels resembling the cover of a Playboy Magazine were playfully completed when beautiful women lay on them.

Source: Ads of the World

Playboy Ad 5. Playboy Supports PETA - Brazil

This PETA ad shows Playboy's support of the cause not only by their logo but also by the models. Skin for skin.

Source: Ads of the World

Playboy Ad 6. Every Man's Dream - Portugal

To promote the Playboy Channel, this print ad reads: Every man's dream for only €7,20 a month
Playboy channel. Subscribe now. Using the obvious lust many men would feel for a stunning car, the ad playfully teases with the TV on the hot car. So, are they talking the hot car or the hot channel?

Source: Ads of the World

Playboy Ad 7. Wet White T-Shirts - Germany

Every man must pray for rain in Germany! This billboard is rather innocent when dry but shows a revealing image when it's raining and the T-shirt gets wet!

Billboard When DryBillboard When Dry

When Wet, It's Too Revealing for Us!When Wet, It's Too Revealing for Us!

Source: Cubeme

Playboy Ad 8. Playboy without Nudity? - Germany

This outdoor billboard is designed to be kid-friendly during the day with just the logo and the “PLAYBOY” trademark visible on a golden background. However, when lit up at night , a more revealing image is created together with the “PLAYB0Y” becoming “PLAY, BOY!”. Nice form of subliminal advertising?

Source: Trendhunter

Playboy Ad 9. Attention Grabber - Germany

This ad uses the bodies of partially nude hot girls to read: Who says men don't like reading?

Source: Trendhunter

Playboy Ad 10. Get Your Hands on Playboy dot com

I could not find out much information about this ad, but I thought it was simple yet playful so I thought it worthy of including here.

Source: Adverbox

Anti- Playboy Ad 11. Say No to Porn - UAE

This is a bonus post, above and beyond the 10 I promised, since this ad is not strictly an ad for Playboy, but one that uses the infamous Playboy logo to advocate against porn.

This clever ad is from UAE. Al-Bayan Newspaper used this as as a public service announcement encouraging citizens to uphold morality and maintain public decorum. The Playboy symbol, slightly modified, forms the word “NO” in Arabic.

Source: KickMedia

So, what do you think of these Playboy ads? Which is your favorite? Do you think the ad folks were creative in creating interest for Playboy product?

If you like this article, could you please help me out by emailing it to your friends or linking to it on your favorite site? Thanks!

No comments: